When people say they are in business to make money, it often creates practices that challenge precepts and beliefs. Companies should be in business to expand an idea, or evolve a purpose. Keeping this standard creates a vision with the resolve to benefit consumers and the community, while executing a business model with a working conscience.

Because developing and executing winning ideas can present unique challenges, the Eighth & Whitner Group, LLC (8WG) works with clients to create a finish line, then cross it together.